Knockri Automated Behavioral Video Assessment Solution Now Available on SAP® Store

By integrating with SAP® SuccessFactors® Recruiting, AI-powered assessment solution helps organizations reduce systemic hiring bias

TORONTO — May 5, 2022 — Knockri Inc. today announced that its Automated Behavioral Video Assessment solution is now available on SAP® Store, the online marketplace for SAP and partner offerings. Knockri integrates with SAP® SuccessFactors® Recruiting and helps organizations mitigate systemic hiring bias by evaluating candidate skills through behavioral assessments.

“Knockri’s ability to reduce systemic hiring bias and help organizations increase gender and racial diversity without sacrificing performance has created a viable value proposition. The integration of Knockri’s solution with SAP SuccessFactors Recruiting helps to reduce biases that have plagued the talent assessment space for decades,” said Jahanzaib Ansari, co-founder and CEO of Knockri.

By merging machine learning and I/O psychology, Knockri lets recruiters evaluate thousands of candidates and shortlist them for an interview in a matter of minutes. The Knockri assessment solution does not assess gender, race, ethnicity, accents, or any other trait that may lead to discrimination in the hiring process. Knockri helps companies organically increase diversity and improve candidate experience by giving every applicant a fair evaluation in the initial stages of hiring.

“We trust Knockri’s ability to combine the right mix of science and technology to create inclusive assessment experiences with results predictive of success,” said Dr. Robert Gibby, SIOP Fellow; Director, People Analytics – Facebook; and former Chief Talent Scientist at IBM.

SAP Store, found at, delivers a simplified and connected digital customer experience for finding, trying, buying, and renewing more than 2,000 solutions from SAP and its partners. There, customers can find the SAP solutions and SAP-validated partner apps they need to grow their business. And for each purchase made via SAP Store, SAP will plant a tree.

Knockri is a partner in the SAP PartnerEdge® program and participated in the Future of Work program at SAP.iO Foundry San Francisco in 2020. As a partner, Knockri is empowered to build, market, and sell software applications on top of market-leading technology platforms from SAP. The SAP PartnerEdge program provides the enablement tools, benefits, and support to facilitate building high-quality, disruptive applications focused on specific business needs – quickly and cost-effectively. The program provides access to all relevant SAP technologies in one simple framework under a single, global contract.

About Knockri

Knockri is a video interview assessment tool that uses ethical AI to analyze and score candidates’ responses to interview questions according to a skills-based framework. Based in Toronto, Knockri was awarded Innovator of the Year by Ascend and has spoken at the World Economic Forum’s Global Council on Equality and Inclusion. Knockri has worked with leading diversity and inclusion-focused enterprises such as Shopify, IBM, and Novartis to create equitable candidate experiences around the globe.

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